About

Balsam Tahini Inc specializes in premium tahini and sesame-based products. Its flagship product is traditionally stone-ground tahini made from 100% Ethiopian white Humera sesame seeds—celebrated for their superior flavor and nutritional profile. With a focus on clean ingredients, artisanal processing, and cultural authenticity, Balsam has built a strong reputation in the growing North American market for Mediterranean and plant-based foods.  The company serves health-conscious consumers, culinary professionals, and the expanding vegan and gluten-free segments through online sales and select retail partners

Project

As Balsam Tahini scales its operations and online presence, the company recognizes a critical need to upskill its workforce in the use of artificial intelligence (AI) to improve efficiency and decision-making across the business. Through the support of the Future Ready program, Balsam Tahini will look to train in AI to better understand the tools that can be utilized to help support their business.   

Impact

AI training will empower staff to automate time-consuming tasks such as inventory tracking, order management, and basic customer service inquiries. Balsam Tahini projects a 15–20% increase in productivity across operations and administrative teams within the first 18 months which will support staff retention and hiring as well as revenue growth.